Standard Bank IRONMAN

Standard Bank and IRONMAN South Africa entered into a sponsorship partnership of one of the country’s premier endurance events while at the same time enabling Standard Bank to extend its brand reach to the fast-growing sport of triathlon.

The sponsorship will involve all of World Endurance Africa Holdings' major event properties, IRONMAN South Africa, 5150 BELA BELA: 1.5km Swim, 40km Cycle and 10km Run. 

Triathlon – and IRONMAN in particular – exemplifies all the qualities that Standard Bank stands for: hard work, dedication, endurance and commitment. Ironman offers Standard Bank a single entry point into all three sporting codes. The quality of IRONMAN South Africa’s development programme and the aspirational nature of the sport, which promotes a healthy, positive lifestyle, were also major points of attraction for Standard Bank.

Upcoming events:

Standard Bank IRONMAN African Championship, South Africa Nelson Mandela Bay  - Sunday, 7 April 2019

Read more about IRONMAN at

Latest Videos

Standard Bank IRONMAN 70.3 Buffalo City

What makes an IRONMAN? Endurance, hard work and commitment to be in it for the long haul. As a business with a 150 year history we are an organisation that resonates with the Ironman values. #SBIronman

Latest Videos

TIP: How to Change a Flat Tyre

Standard Bank is the proud sponsor of IRONMAN South Africa. Annah Watkinson shares how training has helped her progress and become more competitive in Ironman. #SBIronman

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